NCI Well Connect Mid-Week Brief
April 11, 2018
Dear Steve, 

DID YOU KNOW that after years of reducing sugar in their products to win back consumers fed up with processed carbohydrates, some cereal makers have reversed course and are producing sugary varieties again, according to The Wall Street Journal?

General Mills' Lucky Charms Frosted Flakes, Chocolate Peanut Butter Cheerios and Cinnamon Toast Crunch shredded wheat; Kellogg's Chocolate Frosted Flakes; and Post's Oreo O's, Chips Ahoy!, and Nutter Butter, if not already, will be appearing on your grocery store's shelves.

The deciding factor is taste, the president of cereal for General Mills told the newspaper, adding that the sweeter products are selling better than the healthier versions.

You'll love this one. General Mills decided to bring back the original recipe for Trix, including the artificial colors and flavors, because some consumers found the muted colors and flavors of the natural version lacking in taste.

We would expect nothing less of Big Food.

Have a happy, healthy day! Steve and Bonnie
Article Rips Supps for Older Persons
Bonnie and Steve: The headlines dominated the media last week:

"Older Americans Are Hooked On Vitamins Despite Scarce Evidence They Work."

"Are You Over 65 and Take Vitamins? They Don't Usually Help - and Sometimes They Harm."

We're shocked we did not hear from more of you regarding this article. I guess you've become pretty savvy when it comes to sniffing out propaganda.

We thought we would respond anyway, in case you need to ammo to rebut friends and family.

As you know, it is a scary time for media. Health-related media is no different. Whenever we see a piece that is this astoundingly biased, poorly researched, and propagandized, a response is warranted.

Liz Szabo, who wrote the piece, is a former reporter/columnist for USA Today. She is now the Senior Correspondent at Kaiser Health News. She has never been a proponent of non-medical wellness therapies.

Kaiser Health News touts itself as a nonprofit news service which is editorially independent from political or business leanings. However, the Kaiser Family Foundation, which runs Kaiser Health News, started as the charitable arm of what is now Kaiser Permanente, the largest health insurance provider in the country. While independent from the healthcare corporation now, two Kaiser family members still sit on the board of the family foundation. Unless these family members have no stock in Kaiser Health Corporation, it is hard to see how Kaiser Health News can be truly independent.

The plot thickens. Kaiser Health News subsidizes coverage "related to aging and improving care of older adults" by another nonprofit, The John A. Hartford Foundation, who claims "since 1982, the John A. Hartford Foundation has awarded more than $565 million in grants to enhance the health and well-being of older people."

Looking at all the current grants that The John A. Hartford Foundation subsidizes, not one was given to study the benefit of dietary supplements. It is beyond comprehension, given how important dietary supplements are to fill in the cracks of nutrient deprivation, ESPECIALLY in older persons. So it should not surprise you that these two non-profits would sign off on a propaganda piece such as this.

There is nothing new about anything Liz Szabo wrote about. It has all been trotted out before, and in most instances, we just let it slide. In this case, we cannot. Older persons need dietary supplements more than any other demographic outside of pregnant women.

Even more egregious, the most important takeaway for an older person taking dietary supplements was absent in the article. One should never take a dietary supplement without first discussing it with a knowledgable health professional. Why? Most older persons are on so many medications that the potential for contraindication is high.

We're still waiting to on the headline that most older Americans need to see: "Are You Over 65 and Take Medication? They Don't Usually Help - and Very Often They Harm."
Thai Green Chicken Soup
This article is reserved for NCI Well Connect Members. You can get this article by signing up for NCI Well Connect here today!
Genetic Wellness Screening

Pure Genomics, our genetic wellness screening, covers 32 impeccably well-researched genes in seven categories:
  1. Methylation
  2. Vitamins and Minerals
  3. Detoxification
  4. Weight Management
  5. Cognitive Health and Memory
  6. Blood Sugar Balance
  7. Immune Health
Pure Genomics tips the balance toward optimal wellness. It only takes four simple steps to get started:
  1. Order a genetic kit from or
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  4. We generate your Pure Genomics report and contact you with the next step.
Email Steve for further questions or clarification.
NCI Well Connect Member Benefits
One Year Membership Is Open to Clients and Non-Clients.
Membership Includes:
  1. Free 45 Minute Pure Genomics Screening & Consultation
  2. Twice Weekly eNewsletters. Long-form issue on Monday and mid-week brief on Wednesday.
  3. Self-Help Action Plans. Access to two titles per month from our 43 title self-help Action Plan Library. Full library of titles here.
  4. Natural Foods Shopping List. Meticulously vetted, high quality food and beverages we recommend to our clients. Gluten-free, corn-free, and kosher pareve items included. Updated quarterly.
We appreciate your continued patronage and support.

Need to search for information from past issues? Type in the word(s) in the google search boxat this link.

Have a happy, healthy day,

Bonnie, Steve, Carolyn, Lilo, Elizabeth, Sharron, and Lori (not pictured)
(847) 498 3422

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